GothRider® partners with Firebarns Hot Sauce to launch bitter-sweet, coffee-infused BBQ sauce with an edge

Montréal, Sept. 1, 2021 – GothRider partners with Firebarns Hot Sauce to launch a bitter and sweet, edgy BBQ sauce that is made with the brand’s strong and flavorful coffee, GothRider Gasoline. The perfect mix of slow-roasted, fully-robust coffee beans with Firebarn’s hot, punchy BBQ sauce, the product was developed to truly ignite taste buds, and the soul.

“Good coffee has a lot to offer,” says Phil Kyprianou, founder of GothRider. “And so does a good BBQ sauce. This partnership makes a lot of sense, and it’s off to a great start. The sauce works equally well as a marinade, dip or accompaniment to chicken, burgers, ribs or barbecue chicken pizza."

Available in 350 ml bottles, the BBQ sauce retails at $9.99 and is the lastest addition to GothRider’s assortment of products including apparel, jewelry, consumables, self-care products and its growing lineup of coffee that is percolating its way into the hearts – and coffee mugs – of consumers north and south of the border. As part of its introductory efforts, GothRider is offering a bundle that includes a bottle of the sauce, t-shirt, bag of coffee and a cooking apron for $74.99.

“This partnership is a natural fit for us,” says Frank Ménard, co-owner of Firebarns Hot Sauce. “We’re both determined to live on the edge, fill our cups to the brim and share our passion for food with others.”

Firebarns is a Quebec based food manufacturer of BBQ sauces, hot sauces, condiments and spices. Over the last six years, Firebarns has sold more than 2.5 million bottles across Canada with over 100 tons of locally-grown hot peppers.

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